--- title: "Use Case: Transforming member management for wellfare organizations" description: Find out how Diakonie RWL connected all their locations and member data with a central CRM solution from Microsoft for more transparency and insights. image: https://global.digitall.com/hubfs/Logos/Customer%20Logo%20Diakonie%20RWL_small.jpeg --- [![DIGITALL Logo ](https://global.digitall.com/hubfs/Logo_Logo%20white.svg) ![DIGITALL Logo ](https://global.digitall.com/hubfs/Logo_Logo%20colored.svg)](https://www.digitall.com) - [English](https://global.digitall.com/reference-diakonie-implementation-microsoft-dynamics) - [Deutsch](https://global.digitall.com/de/referenz-diakonie-implementierung-microsoft-dynamics) - [English](https://global.digitall.com/reference-diakonie-implementation-microsoft-dynamics) - [Deutsch](https://global.digitall.com/de/referenz-diakonie-implementierung-microsoft-dynamics) # Diakonie RWL ### INTRODUCTION OF AN ASSOCIATION MANAGEMENT SYSTEM ##### **Industry:** Welfare ##### **Technology:** Microsoft   ## Highlights --- Uniform Data Management --- 360-view of Members --- More Efficiency --- Standardized Communication > “The introduction of association management based on Microsoft CRM enables us to access our member and statistical data across all locations. The partnership and pragmatic cooperation as well as DIGITALL’s high understanding of the challenges in our organization led to a successful CRM implementation.“ ##### Karl-Heinz Stenhorst ###### Head of IT ★★★★★ ### On the Go: Get the reference as a snappy PDF for later You want to read this reference later, share it or download it? Just fill out our short form and get your very own PDF.  [Download](https://global.digitall.com/reference-diakonie-implementation-microsoft-dynamics#tmp1_module_16419708340154) ### Yes, I'd like the reference as a download ### Challenges: Uniform data platform for member management For a long time, Diakonie RWL worked with different systems for member administration. The individual locations of Diakonie RWL were individually responsible for member management. The lack of uniform data management made campaigns, analyses and the maintenance of member data difficult.​ Diakonie RWL therefore decided to switch to Microsoft Dynamics CRM. The decisive factor was above all the flexibility of the software. The special requirements of the association could be implemented without compromises. Furthermore, the integration into existing products such as Microsoft Office or Microsoft SharePoint were additional reasons to choose Microsoft Dynamics CRM.  ![A woman and a child planting a tree.](https://global.digitall.com/hs-fs/hubfs/Image_Reference_Use%20Case_LP/Use%20Case_General_NGO_1.png?width=589&height=378&name=Use%20Case_General_NGO_1.png) ### Solution: Microsoft Dynamics CRM for holistic data management DIGITALL was selected as the implementation partner in a multi-stage selection process.​ The Microsoft Dynamics CRM system was introduced in several phases in order to gradually introduce the employees to the new system.​ DIGITALL was responsible for the following tasks: ​ - Analysis and design - Adaptation of the data model - Establishment of interfaces to the Sage accounting system - Migration of the inventory data - Introduction of a Data Warehouse on Microsoft BI - Implementation of training courses - Rollout of the system ![Person in blue t-shirt painting a wall and smiling.](https://global.digitall.com/hs-fs/hubfs/Image_Reference_Use%20Case_LP/Use%20Case_General_NGO_2.png?width=589&height=378&name=Use%20Case_General_NGO_2.png) ## About ## Diakonie RWL Diakonisches Werk Rheinland-Westfalen-Lippe e.V. - Diakonie RWL is one of the largest associations of independent charities. The association's territory includes North Rhine-Westphalia and parts of Rhineland-Palatinate, Saarland and Hesse. Diakonie RWL represents around 5,000 Protestant social institutions with 190,000 employees and 200,000 volunteers.   ## You have a question or a specific use case? Write us a message and we'll be in contact with you to help your business find the right solution.  ##### Company [About Us](https://digitall.com/who-we-are) [Leadership](https://digitall.com/leadership) [News](https://digitall.com/news) [Careers](https://digitall.com/careers) [Contact us](https://digitall.com/contact-us) ##### Contact us **Germany** Reuterweg 49 60323 Frankfurt am Main +49 721 46 476-100 **Bulgaria** Business Park Sofia, Build. 15, 5. OG, 1766 Sofia +359 2 489 57 25 [![Logo\_Logo white](https://global.digitall.com/hubfs/Logo_Logo%20white.svg)](https://www.digitall.com) - [Imprint](https://digitall.com/imprint) - [Privacy Policy](https://digitall.com/privacy-policy) © Copyright 2026, DIGITALL.