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Why Customer Experience Is Becoming the Ultimate Competitive Edge
Products can be replaced, prices can be compared, but experiences last. In the chapter “Customer Experience of Today...
Nov 6, 2025by Sabine Kirchem
Products can be replaced, prices can be compared, but experiences last. In the chapter “Customer Experience of Today...
Oct 30, 2025by Sabine Kirchem
Customer Relationship Management (CRM) is no longer just a technical discipline but revolves around trust, proximity,...
Oct 23, 2025by Sabine Kirchem
There's loads of data out there – but are we truly utilizing it? And more importantly, are we using it effectively? The...
Oct 16, 2025by Sabine Kirchem
For a long time, CRM has been an operational database and an administrative tool for managing contacts and leads....
Oct 9, 2025by Sabine Kirchem
The healthcare industry is under pressure - costs are rising, customer demands are evolving, and digital competitors...
Oct 2, 2025by Sabine Kirchem
Artificial intelligence (AI) is no longer a futuristic concept; it has become an integral part of our everyday lives....