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STAY INFORMED ABOUT CURRENT TRENDS, EXCITING TOPICS regarding the digital transformation on OUR BLOG
2 min read

Why Customer Experience Is Becoming the Ultimate Competitive Edge

Nov 6, 2025by Sabine Kirchem

Products can be replaced, prices can be compared, but experiences last. In the chapter “Customer Experience of Today...
2 min read

Why smart technologies are transforming relationships

Oct 30, 2025by Sabine Kirchem

Customer Relationship Management (CRM) is no longer just a technical discipline but revolves around trust, proximity,...
1 min read

Why feedback is the biggest untapped resource in customer management

Oct 23, 2025by Sabine Kirchem

There's loads of data out there – but are we truly utilizing it? And more importantly, are we using it effectively? The...
2 min read

Why CRM Is the New Operating System for Customer Relationships

Oct 16, 2025by Sabine Kirchem

For a long time, CRM has been an operational database and an administrative tool for managing contacts and leads....