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STAY INFORMED ABOUT CURRENT TRENDS, EXCITING TOPICS regarding the digital transformation on OUR BLOG
1 min read

How the customer interface of the future will be designed

Aug 14, 2025by Sabine Kirchem

The Customer interface is a complex term for something that is, at its core, quite simple: the connection between...
1 min read

How a 360° customer view really works

Aug 7, 2025by Sabine Kirchem

“We need a 360° view of the customer” is a phrase commonly found in strategic documents. But what does that actually...
1 min read

Why digital marketing needs to be rethought

Jul 31, 2025by Sabine Kirchem

Digital is no longer an add-on; it forms the core of modern customer experiences. However, many marketing strategies...
1 min read

Why Excellent Sales Performance Management Is the Key to Digital CRM

Jul 24, 2025by Sabine Kirchem

Excellence in sales is not a one-time achievement - it is an ongoing process. The chapter “Sales Performance...